McDonald’s launched this innovative design that changed from a takeout bag into a table in a few short steps.
The table is the perfect contraption to eat a full three-course meal from McDonald’s (including thenew cookies and cream pie) off, but it won’t be easy to find.
How does the McDonald’s Table Bag work?
The bag is bigger than your usual McDonald’s carrier bag, and is made out of a sturdy cardboard that folds out to make a table. All you have to do is place it on top of a pole or bollard, which brings it up to waist height.
Once you’ve unfolded your cardboard tabletop, it’s enough to fit in two sets of burgers and fries and cup holders for a pair of drinks as well. When you’re done using it as a table, you can bring it to a recycle bin since the entire thing is fully recyclable.
The TableBag was an ingenuous marketing strategy launched by McDonald’s during design week, wherein Milan was so busy, it was often difficult to find a place to eat.
People who ordered their McDonald’s onthe appgot their food in this special bag, and bollards around the city had signs saying ‘use me as a table’ along with a QR code showing diners how to use the TableBag.
Although McDonald’s have not announced that these would ever become a permanent feature, people on TikTok were seriously impressed by the marketing ploy, with people commending the McDonald’s engineers for being ‘from the future.’
Others weren’t so sure, and were left wishing that McDonald’s would instead invest in inventing a paper straw that didn’t go soggy.
Someone also criticized the fast food chain for this, saying, “That’s crazy they can build a portable table but notan ice cream machine that works.”
Maddy Kinkead was a Food Writer on Dexerto’s UK team and is a Master’s graduate. She is an expert in fast food chains, restaurants, recipes and all things food-related. Her main coverage areas include Starbucks, where she was once a barista, McDonalds, KFC, Chic-fil-A, Dairy Queen, Chipotle, and more. She also has bylines at The Tab.