One of Call of Duty’s biggest content creators,Swagg, has opened up about his earnings during the height of Warzone’s popularity. Revealing exact dollar amounts for his early years on social media, he reached seven figures when the BR hit the scene.
It’s no secret content creators earn a pretty penny. FromNinja spilling the beansof his Twitch revenue torelatively smaller streamersstill taking home thousands a month, it can be a lucrative career if viewers turn up.
But what about when it comes to content creators in the CoD sphere? Well, we recently learned ex-pro player Parasite is doing quite well for himself,pocketing over $20,000 a monththanks to ad revenue on Twitch. But how does that stack up to one of the most popular influencers duringWarzone’s most popular era?
In a refreshing breath of transparency, Swagg sat down with JSmooth and Matcrackz on their Join The Lobby podcast to discuss his earnings. Breaking his career down year by year, Swagg highlighted the “gradual” process to becoming one of the biggest names in the space.
“I was posting two videos a day,” he explained, still in college at the time. “I made $12,000 that year when I was 19.” In one particularly hot month, he walked away with $3,000 alone, a month that helped push him towards full-time content creation the next year, leaving college behind.
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Swagg Reveals How Much He Made On Youtube 😳pic.twitter.com/2Gct0UQy07
Next up was Black Ops 4, Swagg’s best year yet, cashing in $237,000 all up. Making it all the more sweet, he claimed to have made $84,000 of his total earnings during the game’s launch month alone.
“That was insane… I got so chunky,” he joked. “I was going to the steakhouse all the time.”
“That’s when it all changed,” he said. “On YouTube alone, I made $1 million.”
In revealing his earnings, Swagg hoped to illuminate the fact it’s not an overnight success story for most content creators. In his case, it was a “five-year” journey before the hard yards started paying off in lucrative ways.
Brad Norton is Dexerto’s Editor on the Australia team. He is a journalism graduate and Call of Duty expert, covering Warzone, Black Ops, and Modern Warfare. Brad also covers Star Wars, Twitch, YouTube, first-person shooter games, and single-player games. He also has bylines at Gamurs Group. You can contact him at: brad.norton@dexerto.com
