Twitch star Kai Cenat is taking credit for singer The Weeknd’s resurgence of interest in Elden Ring, thanks to his week-long live stream that took over the internet.
The influencer wouldn’t stop streaming until he beat the notoriously difficult game… and after 166 hours and over 1,700 deaths, hefinally finished his quest.
Kai’s marathon broadcast became a massive cultural moment for the internet, and has even resulted in aresurgence of popularity for Elden Ring,with the likes ofxQcfollowing suit and starting his own stream playing through the game.
He’s not the only one who’s picked it back up, either; Kai Cenat revealed that music artist The Weeknd has also started playing the game again thanks to his viral stream.
“He literally said, ‘I put down Elden Ring two years ago, and because of you playing it, you made me pick it back up, and now I gotta get ready for the DLC,'” Kai claimed in a May broadcast, recounting a conversation he had with the artist over text.
“I said bro, you better hurry up and level up,” he continued. “This is crazy!”
The Weeknd told Kai Cenat he is getting back into Elden Ring after watching him beat the game 😭🔥pic.twitter.com/L59tUMWFRv
It’s no surprise that Kai’s stream got the attention of one of America’s biggest artists; the streamer boasts a slew of high-profile connections with names in the music biz, and has featured a few top performers on his channel in the past.
FromNicki MinajtoOffsetand evenBlueface,Kai’s got friends in high places, and was evenname-dropped in one of Drake’s diss tracksduring his famous feud with Kendrick Lamar.
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In fact, the streamer said that he’s planning aHunger Games-style competitionwith 50 of the net’s top influencers, eyeing MrBeast as one of his top contenders.
“I want drones, I want combat suits…this has to be huge,” Kai said, leaving fans excited for the upcoming project that will undoubtedly draw another massive audience as he continues his reign as the undisputed king of Twitch.
Virginia Glaze is Dexerto’s Entertainment Editor in the US. She expertly covers trending stories across Twitch, Kick, YouTube, and TikTok – as well as fighting games and influencer boxing. Virginia also has bylines at Red Bull, GINX, and Bandai Namco. Contact her here: virginia.glaze@dexerto.com
